Course Description

A thousand times nothing, is still nothing.....

Is this what's currently happening in your beauty business?

A thousand clients who aren't paying enough for their services to return a profit to you, still means you earn nothing - even though you may have the busiest salon or spa in your area. The solution is not in simply increasing the number of clients you service, but the amount they are paying for each of those services!

Too many salon and spa owners hold off having a much-needed price increase for fear of losing clients. No-one wants to lose clients, however without a realistic price increase on your services at least yearly, your profits are going to continue to be eroded by increasing expenses until there's nothing left over for you,and that's when things begin to unravel.

No-one loves having to pay more for their services, but this doesn't mean that regular small increases will drive your clients away to another salon or spa. Clients fully understand that a small increase on prices each year is what's required to keep your business viable, and able to continue to provide quality services. Clients do business with you based on the quality of the service you provide for the price you charge.

The secret to long-term client retention is not in keeping the prices low, but in keeping the quality of your service high.

Handled strategically, price increases will keep your business profitable, without the loss of valuable clients.

By the end of this course you will have all the information you need to understand:

What the impact will be to your business if you continue to hold off having a price increase.

The simple strategy behind making more profit.

The 3 vital things you must do before increasing your prices.

What constitutes an acceptable price increase.

How to implement a fair price increase without client resistance.

What to say and do if, on the very rare occasion, you receive a client complaint.

How to calculate your price increases with ease using supplied worksheets.

How to strategically introduce your price increases without clients even noticing.

How to work out the expected increase in revenue after each price increase.

Scripts you can use for an after-price-rise promotion.

What to do if you need more revenue urgently.

The reason why stockpiling Service Menus is killing your profits.

The Increase Your Service Prices Without Losing Clients e-course, explains in an easy, step-by-step manner, how to generate more revenue and still have happy, returning clients!

Without those incredibly important price increases, you'll eventually struggle to make enough money to keep your doors open, your staff employed and yourself in business.

But, there's a way to do it that will keep your salon humming along and continuing to supply quality services, without any client niggles to worry about.

This course is for every salon or spa owner who wants to stay in business for the long term and continue to thrive.

Bonus Inclusions:

A downloadable Resource and Worksheet Booklet that contains the following:

A printable template that can be used for brainstorming session with team members.

An incredibly handy price increase chart that you will use over and over.

Easy to understand and use worksheets to help you segment your services in preparation for price increases.

A complete script to use for a post price-increase promotion.

Two different scripts to use if a client mentions your price increase.

A downloadable Information Booklet.

A downloadable Key Points document.

A fully personalised Course Completion Certificate.

A $50 Gift Voucher from SalonSavy.

Welcome to join our closed Facebook group strictly for SalonSavy students.

Lifetime access to this course material.

Every day you hold off having your price increase, you could be losing hundreds of dollars, and every month you hold off could be costing you thousands of dollars. Can you really afford that?

Start the process today so that in just 1 month, you will have a healthier and happier bank balance!

Are you ready to turn your business around and become more profitable?

Then let's get started today!

Principal Beauty Biz Coach and Copywriter.

Pam Stellema

As well as copywriting for this amazing industry (SalonSpaCopywriter), I’ve been a salon owner, business coach (SalonSavy), mentor and advisor to Australian and international salon & spa owners, as well as industry suppliers.Before that, I did a stint as Freddo Frog, spent time writing computer code, ran a roadhouse, and worked in my mother’s dress shop!But getting back to the important stuff…I opened my first salon in Brisbane which was a raving success, and then worked with my husband for a few years in his business learning how to be a profitable uber-boss. I then bounced back into the beauty industry with a second, hugely successful salon on the beautiful Gold Coast.Finally I sold up my salon and have since mentored hundreds of salon owners, before adding industry specific copywriting to my repertoire.During this time, I’ve written and published my book 3 1/2 Secrets to Salon Success, which is all about helping salon owners focus on the important, profit-generating aspects of their business. I’ve also written bucket loads of business articles for industry magazines, over 30 coaching modules for salon and spa owners, and a few more e-books.Now, I'm creating online courses to help salon and spa owners just like you to bypass the disasters and become a super-successful salonpreneur instead.

Course curriculum

  • 1

    Course Welcome

  • 2

    Downloads for this course

    • Increase Service Prices Without Losing Clients - Resources Booklet

    • Increase Service Prices Without Losing Clients - Information Module

  • 3

    Why You Must Increase Prices

  • 4

    What to Do Before Your Price Increase

    • What to Do Before Your Price Increase

  • 5

    When to Tell Your Clients

    • When to Tell Your Clients

  • 6

    How to Handle Client Complaints

    • Handling Client Complaints

  • 7

    Working It Out

    • Working It Out.

    • 6 Handy Tips

  • 8

    When It's URGENT!

    • When It's URGENT!

  • 9

    Service Menus

    • Service Menus

  • 10

    Key Points Recap

    • Key Points

  • 11

    Fun Quiz

    • Do you know your stuff?

  • 12


    • Congratulations! You've completed your course.

  • 13

    Bonus Certificates

    • Certificate of Completion

    • $50 Gift Certificate


5 star rating

Perfect title!

Kim Lohmann

Wish I had done this course when I first opened my business. I fell for the trap of ordering too many menus as I had no idea how many I would need and it sto...

Read More

Wish I had done this course when I first opened my business. I fell for the trap of ordering too many menus as I had no idea how many I would need and it stopped me from increasing my prices for too long. Then when I did increase I had those guilty feelings that I would lose clients. Great content on this course, easy to complete and very sensible approach.

Read Less
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